Lucid

Nootropic gum for deep focus

The Future
of Focus

Clean, intense focus you can chew anywhere — instantly, immediately. No water, no wait, no crash.

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Our thesis

Not just energy, but focus

01

When you need it

Lucid Gum is for when the pressure is so great you need a different edge.

02

Sustained clarity

A single piece provides long-term focus, not a quick energy boost. Focus produces results.

03

Clean and quick

Nothing extra. The ingredients absorb directly through the buccal tissue, and start working instantly.

Lucid Gum — Intense Focus, three packs

The occasion

Made for the moments you can't fumble

01

It's 2AM, and the problem set is due at 9. Three problems—the hardest ones—haven't been touched; the energy drink quit an hour ago. It's time to chew a piece.

02

It's past 11PM, and the buyer list is barely touched: it's due at 8 in the morning. Half the sponsors need updates, the MD wants “more edge,” and your inbox just lit up, again. Piece again.

Easy, immediate: the future of focus is here.


What you'll feel

Focused for hours, not minutes

Within moments of chewing, the mental clutter becomes silent. You feel more attentive, have an easier time staying on the hard thing, and feel a powerful energy that climbs instead of crashing. You're lucid.

The effect isn't foggy; it's a longer, steadier version of your own best focus, held through.

Caffeine alone spikes quickly, then disappears. Lucid's three actives reinforce each other. There's no crash with hours of work left, and you feel more alert and focused than with any other stack.

The effect curve Caffeine Lucid
Caffeine spikes and crashes; Lucid's three actives climb together and hold
Caffeine spikes, then crashes — Lucid climbs and holds
The formula

Three actives, working as one

Three lab-grade actives, synergized to work as one — the result is a clean lift that climbs smooth and holds flat, where caffeine alone spikes and crashes.

Caffeine molecular structure
Caffeine 40mg

Immediate, familiar alertness.

Theacrine molecular structure
Theacrine 30mg

Powerful, steady focus that holds.

Methylliberine molecular structure
Methylliberine 30mg

Fast, intense energy with no crash.

Per piece · sugar-free · aspartame-free

Backed by research

Lucid Gum is this new research in chewable form. In randomized, double-blind, placebo-controlled trials, this combination of actives improved focus, vigilance, and reaction time versus placebo — all without dragging down mood.

  1. Cintineo, H. P., Bello, M. L., Chandler, A. J., Cardaci, T. D., McFadden, B. A., & Arent, S. M. (2022). Effects of caffeine, methylliberine, and theacrine on vigilance, marksmanship, and hemodynamic responses in tactical personnel: a double-blind, randomized, placebo-controlled trial. Journal of the International Society of Sports Nutrition, 19(1), 543–564. doi.org/10.1080/15502783.2022.2113339
  2. Tartar, J. L., Banks, J. B., Marang, M., Pizzo, F., & Antonio, J. (2021). A combination of caffeine, TeaCrine® (theacrine), and Dynamine® (methylliberine) increases cognitive performance and reaction time without interfering with mood in adult male egamers. Cureus, 13(12), e20534. doi.org/10.7759/cureus.20534

Lucid Gum — Intense Focus pack
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News, science, and early access.

We plan to launch when formulation is complete. We'll email you first: no spam, and with early-access pricing.

Contact
Edward Yang · Founderey2370@columbia.edu